I created iMed, a medicine delivery service app that delivers your medicine to your doorstep within 24hrs. This app caters to various user profiles in need of ordering medicines for their ailments. This app allows users to
• Search for medicines
• Order medicines
• Get basic information about medicines
• Compare alternative options available for the medicines
• Provide order tracking information
• Live chat a physician for advice
• To buy prescriptive medicine
• Scan and upload prescriptive medicine documents.
To revitalize Olay brand targeting late Gen Z and post-millennial females aged 18-35 y.o. Based on research and insights, this project aims to simulate a real-world scenario by using design thinking methodology to identify the consumer needs and pain points while fulfilling the executive intent. In this project, I’ve created a prototype Olay eCommerce website and also have suggested how to increase leads from new channels.